Dumaguing,

Gay Aida

SEO Specialist Social Media Manager Award Winning Blogger

About me

Hello

My name is Gay Aida

SEO Specialist

I started working online since 2009 as an Internet Researcher, and that's when I got curious on how search engine works. In September of 2010 I started my SEO training. Since then, I've been doing SEO service to clients here in the Philippines and abroad. Now, I've been working as a SEO specialist for almost 7 years, and offering Social Media Management for 4 years.Do you have an online marketing needs for your business?

experience

SEO Specialist

2011 - Present

Freelance

Internet Researcher

2009-2010

Hotels Combined (Australia)

Marketing Manager Assistant (OJT)

2008

Globe Telecom (Cebu)

Computer Maintenance

2006 - 2009

Interneconnectivity Computer Solutions

service

Search Engine Optimization

I provide SEO services for entreprenuers who needs and wants their business to be found on search engines like Google. (Know More)

Website Development

Customized, design, and install wordpress websites for clients who wish to have their very own website. (Know More)

Social Media Management

Manage social media accounts like Facebook, Twitter, and Instagram to reach out to more potential customers. (Know More)

45

WEBSITES

797

COFFEE CUPS

18

DEALS CLOSED

40

HAPPY CLIENTS

Blog

How to Build an Engaging Social Media Community?

How to Build an Engaging Social Media Community
I’ve been more on focus with my SEO services for the past 4 years that I only offer a basic social media management to my clients (who wish to have one). But other than that, I still want to grow and learn more not only about SEO but the entire internet marketing stuff (e.g. ads, social media, etc.). I only not just want to be a SEO specialist, I want to be able to say I'm an Internet Marketer - hopefully someday by improving myself at least a bit every now and then.

As what I’ve shared with you guys here in the blog, I’ve recently joined the awesome team of Hootsuite Ambassadors. One of the perks of being one of them is learning more about social media and ways to improve yourself on it and correct your current techniques for better audience. And all these, can be learned through the Hootsuite University.

Hootsuite - Social Relationship Platform

Since I can’t share everything what I’ve learned from the Hootsuite University, it’s hard for me to write all about here and share it for free. But then, lucky you they’ve got a little but worth to read tip on the Hootsuite blog on the 3 Stages of Building Social Media Community.

It may be just few for you for a long post, but still everything in the blog post is valuable plus the videos included make everything much more better. Still, if you want to grow and improve your social media campaign for your business, or learn more about social media, it’s best to go and enroll yourself to the Hootsuite University.

I’m telling you, there are a lot you can learn from the university more than you think. I’ve been enrolled for months and I’m not even on the half of it – though I’m not a Hootsuite certified.

Done reading the article? Let me know what you think about it!

5 Reasons Why Bloggers Don’t Publish Your Press Release

5 Reasons Why Bloggers Don’t Publish Your Press Release
Have you been sending out your press release but only few to none of the bloggers have publish your press release? We’ll, I’m one of the bloggers, and I’m also a marketer, let me share to you some of the reasons why I ignore the press releases that I received from companies.

Please take note that these reasons are my personal reasons, I did not take any surveys and all but most likely these might be the reasons why your press release are being ignored. Also, not ALL press releases that I received are being ignore, I’m quiet picky.

Not Share Worthy

Every day when I open my email, I get at least 20 emails but there are just about 3-5 of them that are really important for me – which is mostly from my SEO service clients. Some are from other marketers offering stuff, and the rest are press release. Please take note, that this is my every day morning email scene.

With all the press release I get, how many of them are share worthy? Well, mostly likely none to one. So don’t just write about anything and every movement about your company, make it news worthy, share worthy, and a must know not only to bloggers but to the readers as well.

Not in the Niche

What’s worst of getting multiple press releases in day? It’s mostly from the same company, they have a lot to share (it seems) and they’ve sent it all separately. Some of these too are not even in my niche, I have 3 blogs right now which are this one, my travel blog, and tech blog. And they’re sending me everything, I can’t just write, post, and share all about them every day.

Am I working for them? Nope.

So that’s why I’m very picky with the topic.

No Photo

I always make sure that every blog post on my blogs have at least one (1) photo. Some of my blog posts even have more than 10 images, and if I don’t have a photo I even make an effort to find one online.

Make an effort to at least include one photo with your press release. We make an effort that our blog won’t look too boring, especially our blog posts. I hope you’re the same too.

Also, don’t just send just any photo, send at least a good photo to go along with the post.

It’s FREE?

Sadly, some press releases sent to me goes along with a message “we would like to share with you our press release FOR FREE”.

Let’s face it, you’ve contacted the blogger because (at least) the blog has an authority, or maybe influential, or got some followers. Admit it, you want advertising to the blog, so why tell us your press release is for free? When you wish to get an advertising for free?

It’s a Press Release

This is my main reason why I usually reject posting it on my blog. It’s a press release, you send it to different people from around the world (or at least within the city) to publish it. So imagine how many websites have published it without editing anything or rewriting it. Imagine how many websites have the same content? Do you even know that search engines like Google don’t like duplicate content?

A blog is a blog, not a press release site. So, I usually advice bloggers (who ask me) to rewrite the press releases they get from company representatives.

Please do take note that bloggers are not like journalists in the traditional news, wherein we get paid (salary) every month to write to the newspaper. We’re bloggers, we make an income through ads, paid opportunities, etc. Nothing is stable. I can earn (from my blog) $10 this month, maybe $100 next month. It totally depends. So yes, that’s why I have a day job as a SEO specialist, and it’s practical and normal to prioritize my work than rewriting your press release and publish it to the blog – well, unless it’s paid.

So yes, if I like a press release, I do rewrite it and finish it about 2-3 hours if no one is disturbing me. So imagine my effort.

Next time (after reading this post), please do think about when or what to send out your press release to bloggers. Don’t send a press release every day and everything about your company that I can make a diary out of it.

Let me leave you a couple of tips on how to make a blogger like me publish your press release:

* Don’t send a press release. Send a unique article that is related to your press release. An article that is solely for that blogger, not for everyone to publish and share. In this way, bloggers like me don’t have to rewrite it and put too much effort. If you do this, it may take just few hours to few days for us to publish it.

* Offer something beneficial to both you and the blogger. What I don’t like with other companies is that they think we’re “JUST A BLOGGER”, we offer everything for free. We have our day time job, and if I do write about you or rewrite your press release, I make a huge effort about it – since I’m not really a writer and it’s hard for me to write. Including something for the blogger to enjoy is a total plus, a simple appreciation to our efforts is highly appreciated.

What other companies did offer me? Well, they invite me to their company events (e.g. new features, product launching, media day, etc.), gift certificates, free lunch or dinner at their hotel or restaurant, etc. It is not necessary that it is expensive.

Tip: It’s best if it’s something that they’ll be able to experience or have something from your company (e.g. a day use at your hotel, a lunch for 2, etc.), so that you’ll only not get your press release published but also you’ll get another blog post about your company on their experience.

PORTFOLIO

Her website is about motivating her readers to be more fit. Her success story? Through SEO a brand found her online through our keyword and hired her as a model for a product and shoot an advertisement with them in the US.

Bridget Taylor

FitnessMotivationToday.com

This car rental company based in Cebu is now one of the preferred and premier car rental company in Cebu.

Cebu Trip Rent a Car

CebuTrip.com

They're now the top travel agency in Cebu, getting more bookings than other travel agencies. From getting an average of 900 visits a month, they're now getting an average of 6,000 visits a month.

Cebu Trip Tours

CebuTripTours.com

It's a 6 months project that results in doubling the traffic after just 4 months.

Trevor Page

JavaVideoTutorials.net

An Australian custom closet designer that has SEO done before but didn't worked out.After 6 months in working with her, I was able to double the traffic, from 800 visitors to an average of 2000 visitors a month.

Sally Hart

cleverclosetcompany.com.au

Gay Aida Dumaguing
+63-915-884-7979
Cebu, Philippines

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