SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
◎InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
✓FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • ✓Website & search review
  • ✓Local / seed keyword research
  • ✓Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • ✓Deep architectural optimization
  • ✓Broad competitive expansion
  • ✓Continuous monitoring & strategy
View package →

Case Studies

SEO results

View all SEO results →
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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • ✓ Google SEO · UC Davis
  • ✓ Digital Marketing & E-commerce · Google
  • ✓ Data Analysis · Google
  • ✓ UX Design Foundations · Google
  • ✓ YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

Free Blogspot vs. Free Wordpress – For Business Official Website

Free Blogspot vs Free Wordpress For Business Official Website
For the past months, or even years friends have asked me to help them in creating their very own website. I don’t have the luxury to just donate my time (time is gold you know) and to some who can’t afford a few bucks to have their own site be customized, I just leave them tips. And to some, who are very serious with what they do and they really want to brand themselves, they did hire me.

Yes, I'm doing this other than the SEO service I do with my current clients. So, the charge is different  and not included in the SEO service that I'm doing.

But then, I have to reject some since I have limitations on what I can do with the website since they’re using the free platforms.

But then, we’re talking about using free website platforms for official business website. Some may say, I’m crazy, well, a bit. Really, just a bit. But there are actually business owners that are in a really tight budget and could not afford to spend thousands of pesos for a website.

Let me give you the PROS and CONS of these two (2) known free platforms.

Blogspot.com
Wordpress.com
PROS
CONS
PROS
CONS
Can custom domain
Coding skills
User friendly
Can’t Upload Theme
Backup
Limited widgets
Backup
Can’t Upload Plugins
Hosted by Google
Limited Control on design
Updated platform
Account Suspension
Secured by Google

Hosted by Wordpress
No access to CMS
Access to CMS

Secured by Wordpress
Costs to add styles
Flexible


Limited file types
FREE


Limited media embed

I can explain to you each since they’re just clues. But take a look at the freedom to customize the website, if you want to be known, you must brand your business, make it your own, and with that it’s important to be able to customize the look of your website and only Blogger offers that. But then, if you really love Wordpress, want to be user friendly, you can have a hosting instead (which cost monthly), custom domain (yearly cost), design (can be free if you know a bit of coding and have time to learn).

So, for me. Since I can customize the website look in Blogger (a.k.a. Blogspot) and optimize it well better compared to the free Wordpress site, then I’ll go for Blogger. If you want it cheap and secured, go for Blogger.

But then again, if you have the budget go ahead and go for the custom domain, own hosting, and get a Wordpress site up and running.

With this, I am officially offering my Web Development service through this site. I can do Blogspot, I can do Wordpress, and I can do it cheap. Go ahead, and click here to check out my web development service.

Got some questions? Please let me know, and leave it as a comment below or just contact me or email me.

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