SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
◎InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
✓FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • ✓Website & search review
  • ✓Local / seed keyword research
  • ✓Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • ✓Deep architectural optimization
  • ✓Broad competitive expansion
  • ✓Continuous monitoring & strategy
View package →

Case Studies

SEO results

View all SEO results →
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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • ✓ Google SEO · UC Davis
  • ✓ Digital Marketing & E-commerce · Google
  • ✓ Data Analysis · Google
  • ✓ UX Design Foundations · Google
  • ✓ YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

10 Reasons Why Small Businesses Can’t Ignore Social Media

I've been checking the fan pages of the local stores here in Cebu if they've been taking advantage of the social media, and of course offer them my social media marketing service. Some did make an official fan page and twitter but doesn't bother much about it. They either don't have a fan page at all, or they do but nothing's going on - no updates.

So maybe you're one of these business owners that does not appreciate social media yet, so hopefully this infographic I found will be helpful for you and help you understand the importance of social media these days.

Though the data below is based in the UK, it's still applicable to any businesses. Weather you're a restaurant, travel agency, car rental company or even a flower shop, your business could totally make use and take advantage of the power of the social media.


10 Reasons Why Small Businesses Cant Ignore Social Media
10 Reasons Why Small Businesses Can’t Ignore Social Media by Jason Squires.


There are a lot of people like me who is either looking for a business official social media accounts via Facebook, or Google your official website and check out your social media accounts. Some people sends their inquiry via your website contact page, and some do make use of your fan page and contact you there instead.

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