SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • Website & search review
  • Local / seed keyword research
  • Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • Deep architectural optimization
  • Broad competitive expansion
  • Continuous monitoring & strategy
View package →

Case Studies

SEO results

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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • Google SEO · UC Davis
  • Digital Marketing & E-commerce · Google
  • Data Analysis · Google
  • UX Design Foundations · Google
  • YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

WeBlog at Lexmark – Travel and Blogging

WeBlog at Lexmark food travel photography and blogging g dumaguing gay aida dumaguing exotic philippines vlog vlogger cebuApril 15, 2016 – I was invited to speak at Lexmark’s WeBlog event to share about being a blogger to their employees hoping to encourage them to blog and of course, help their writers in creating more quality content.

Below is my presentation, I wasn’t able to edit this and see it first if everything’s okay. But this is the exact presentation I shared there during the public speaking to their lovely employees.

But before all that, I didn't know that Lexmark is so strict even with their visitors. I'm not complaining, it's good. I wasn't able to bring my phone up stairs or even record myself for the vlog - they did have someone shoot it though but I'm just too shy to ask for a copy.

I was also surprised that our face was all over the office.

WeBlog at Lexmark food travel photography and blogging g dumaguing gay aida dumaguing exotic philippines vlog vlogger cebu


Someone from the church even recognized me, some of my college classmates even saw my face on the elevator, and some did come but not all - of course, they've got some work to do.

SEO on Blogs

As a SEO specialist I’ve been using my blogs to experiment and test my SEO ideas and techniques. But I’ve also been using SEO to gain more traffic, be at least be known (even a bit), and get opportunities from it.



I’ll be talking about this slide in more details with my vlog. I’m thinking of making another channel or just mix it with my current channel. But I’ll be surely talking about it on the vlog and here on my SEO blog.

Let me know if you have any questions or request on topics in advance so I can discuss it with you in more detail and be able to answer your queries – just in case I’ll miss anything.

And yes, I know this is long overdue.

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