Dumaguing,

Gay Aida

SEO Specialist Social Media Manager Award Winning Blogger

About me

Hello

My name is Gay Aida

SEO Specialist

I started working online since 2009 as an Internet Researcher, and that's when I got curious on how search engine works. In September of 2010 I started my SEO training. Since then, I've been doing SEO service to clients here in the Philippines and abroad. Now, I've been working as a SEO specialist for almost 7 years, and offering Social Media Management for 4 years.Do you have an online marketing needs for your business?

services

Search Engine Optimization

I provide SEO services for entreprenuers who needs and wants their business to be found on search engines like Google. (Know More)

Website Development

Customized, design, and install wordpress websites for clients who wish to have their very own website. (Know More)

Social Media Management

Manage social media accounts like Facebook, Twitter, and Instagram to reach out to more potential customers. (Know More)

Education

B.S. Information Technology

University of Cebu - Banilad
Banilad, Cebu City, Cebu Philippines
2004-2009

San Agustin Institute of Technology

High School
Valencia City, Bukidnon
2000-2004

Bukidnon Faith Christian School Inc.

Elementary
Valencia City, Bukidnon
1993-2000

experience

SEO Specialist

September 2010 - Present

Freelance

Internet Researcher

2009- June 2010

Hotels Combined (Australia)

Marketing Manager Assistant (OJT)

2008

Globe Telecom (Cebu)

Computer Maintenance

2006 - 2009

Interneconnectivity Computer Solutions

Skills

SEO

Onsite Optimization 90%
Offsite Optimization 95%
Local SEO 85%

Websites

Development 85%
Design 80%
Optimization 90%

Social Media

Facebook 85%
Twitter 80%
Instagram 75%

35

WEBSITES

797

COFFEE CUPS

28

DEALS CLOSED

26

HAPPY CLIENTS

Blog

Is It Still Important To Offer A Sitemap To Users?

I've noticed that as years pass by a lot of web designers, developers, or even SEO specialists does not care much of the sitemap anymore. Most of the clients who hired me for the first time doesn't have this on their site. It's either because they didn't know sitemap exist or if it's still important these days.

Let me share with everyone here this video from Google Webmaster Help on YouTube that I found - since I'm fond in watching videos on YouTube - that I think will help you understand the importance of a Sitemap on your site.

The video below answers the question from Land Lubber of Colorado, which is...

In addition to using Webmaster Tools to submit an XML Sitemap to Google, how important is it to also have a sitemap for users? It seems like nobody does this anymore. Is it still important in Web 2.0?



I totally agree with Matt, this is one of the things I always check on the client's website. If they have an existing Sitemap on their site. For me, I want the client's website to have a Sitemap for optimization purpose but it's just now (after watching the video) that I realized the purpose for the users.

Letting your readers able to browse, find and read more content on your site does not only help them but you also. It gives you a good bounce rate on your site which means more time on site from your visitors, and of course you've got a greater chances of converting the traffic.

Home Business Advertising Ideas

Home Business Advertising Ideas
Having a home based business is useless if you cannot attract customers or clients to it. That is why the key to having a successful home business is knowing how to promote it properly. Advertising your home business is vital and I've actually done quite a number since I do have a home business myself, and that is the SEO service that I offer. There are a few suggestions below that you would do well to consider.

The classified ads in your local newspaper is one source to which you can turn to advertise your home business. There are usually several newspapers to choose from. Do some research and create an ad that simply states the services you offer. Besides the classifieds, you might consider a small one or two inch ad. The cost for a small ad is minimal compared to the results it may bring to your business.

Newspapers are a very effective tool to get your brand out there. Simplicity is the key and, if you can afford it, a picture or illustration will draw further attention to your ad. It is also important know the audience you are trying to reach, and as a SEO specialist I've only tried the online advertising ones.

Also not to be overlooked are radio stations where you can pay for a small advertising spot, or even call in and drop the name of your business. Who knows your business better than you? With a little forethought you should be able to write some copy highlighting the benefits of your services in a way that will appeal to your projected audience. Think of something unique, that will make you stand out from your competitors. Know your target audience and be creative. Creativity and humor attract people and will give you the edge over others in your field. The savings of marketing it yourself will be another asset you can count on.

Another thing you can do is sit down and write out an outline of the things you’re trying to say. Make a few notes of positive points you can share about your business and don't forget such venues as CraigsList.com and Angieslist.com. These online sites attract millions of potential customers. In fact there is a whole category on CraigsList devoted specifically to services. Take the time to write out a little description of the services you provide and why a potential customer or client should choose you over another company. Then re-list your ad every few weeks. You will be surprised at the responses you will get!

Unless you're an English major, you would be wise to enlist someone's help in proofreading any written ads before submitting them. It takes a little time and determination, but you can draw attention to your business without it costing you a young fortune if you just put some thought and effort into it.

How Adapting To New Technology Can Make Your Work Easier

Technology at Work
Technology has brought about some of the best tools one can use to work with and make work easier. Through these newly advanced tools, can automate manual tasks to automated ones. Through these digitized tools, you can have your work handled in a fast and accurate manner.

There are many ways that one can adopt to today to make work easier as discussed below.





Use Automation Tools To Manage Social Sites And Personal Blogs

Many of us use Facebook, twitter and personal blogs to get to friends and relatives online. Businesses too use these sites to keep clients and audience updated on day to day activities. Posting across these platforms can be time consuming, and requires a lot of effort to keep posting on the same day in day out. You can however make this work a lot easier by using automation tools to post across these platforms. All you need to do is schedule the time when the posts should be posted in the social sites and then leave it to the apps to finish up the job for you.

Managing Projects Online

If you have a team or workers placed across the globe to manage, you can then use project management tools to help you out. These tools come in the form of apps and software’s that each use will need to have to make project management possible.  These tools can be used to hold live webinars, group chats and teleconferencing to make the work easier for people to brainstorm from their current locations.

Outsourcing  Local Tasks

If you have businesses and tasks you need handled fast, you can then use the online media to outsource the tasks.  One can use platforms like lamexec.com or zaarly among others to assign these tasks to professionals, and have them handled in no time. Some of these tasks include picking up commodities or goods, or even deliver goods from merchant stores.

Productivity Tools

Thanks to productivity tools, managers and business owners can track the time logged by employees to ascertain the amount to be paid. Tools like the time doctor and team viewer can be used to monotone an employee’s performance through logging time. Team viewer helps offer help remotely from any part of the world, thus saving time and money which would have otherwise been used for traveling.

These are also soft wares that can be used to block access to some sites such as social sites to enhance performance in companies.

Outsource Digital Assignments

If you have any tasks that can be handled by IT experts, writers and programmers, you can then use sites such as Elance and Odesk to outsource these jobs. There are thousands of well qualified freelancers hungry for these jobs, and can get the work handled in no time.

Share Files And Screens Remotely

While outsourcing work to persons on different parts of the world, you need a platform that will allow easy sharing of files and notes amongst team members. Drop box is a major file sharing platform that can be used to share these files not matter what size. Evernote can be used as a Memo platform to alert all members on developments on projects thus easing communication.

The above named tools are a few of many other ways to use technology as a way of easing workflow.

5 Tips To Get Creative Juices Going

Link Juice
Writing is a craft. It has to be done with a precise and detailed manner in order to meet the reader's requirements. Unsuccessful writers are those who write down words on the paper and do not look to transcend this mindset. The reader's interest has to be the prime focus for the writer. Anything else should be cast away, writing is not a mechanical process and as a SEO expert it's one of the skills that you'll need to be able to save money (so you'll not need a writer and do it yourself).

What does it take to write with the reader's interest in mind? It begins with the idea of creativity and getting those juices flowing in the right direction. Creativity is not as easy as it may seem. There are several factors involved including inspiration and one's own ability to imagine different realities. For some, it can become a frustrating experience to move forward with their writing. Yet, no matter what they do, they are unable to get going and pushing towards a better writing future.

What does creativity do for a writer? It helps create this vivid, delightful imagery in the mind of the reader that might not have been possible with any other approach. The reader has to become one with the words and become sucked into another reality. This can only be done when the writer weaves the words into a creative, enticing piece of literature. Each word has to be meaningful and cannot be signed off as being unnecessary. Writing cannot be looked at as an entire piece, it has to be broken down into little parts. Each word is as important as each paragraph. They all come together to form something special for the writer.

What can a writer do when these creative juices are just not flowing? Well, there are several methods that can be employed in order to get going in the right direction. There are no miracles, but these methods can assist writers in getting out of that unfortunate writer's block and will surely help as a part of the SEO service.

Catalogue any ideas that come about.

Keeping a notepad or something similar in hand can become immensely useful in collecting and penning down new ideas. These ideas can later be implemented into the writer and/or discarded depending on the writer's mood. Everything should be noted down and cataloged for a later day. Inspiration can come at any time, it can come while walking to the store, it can come while sitting in the bathroom, it can happen anywhere. The idea is to have something to write these ideas down on.

Always look to remain patient and calm.

It is important to be at ease with oneself before beginning writing. Having a range of problems and stresses that are consuming one's mind will always lead to woeful writing. The chances of penning down anything useful become slim to none at best. The goal for the writer should be to find a space that is independent and away from worldly troubles that are all around.

Ever through about the environment around yourself?

There are many writers that are working in cluttered areas that are simply not inspiring. What about heading outside and writing in a nearby park with the cool breeze behind one's shoulder. These locations can be inspirational in the short and long-run. Always look to keep the workspace clean, whether it is inside or outside. Cluttered area create cluttered ideas that are all over the place.

For many writers, it is smarter to have an area that is full of items that can inspire. Keep the mood light, in terms of the colors to the little things such as inspirational quotes. Everything should be geared towards getting those creative juices going and improving upon that writing including when you're writing as the SEO service that you're hired for.

Every writer has something special that makes them go.

It can be a picture of their family or something similar. It should help set the atmosphere and mood for the writing experience. Try to grasp this feeling and maximize one's writing potential by always having this atmosphere in one's writing work space.

Adventures can be helpful when looking to get creative.

Why not head outside and go wild? Maybe, try something that has not been tried before? What about facing one's darkest fears and battling them head on? These can all be methods to inspire new emotions and ideas that might have been locked away in some corner of the mind. It is important to dig out these emotions and use them to one's advantage later on.

One's personal experiences are often the best way of getting more out of writing sessions in the short and long-run. There is nothing like using a personal experience to help one's writing head in the right direction.

PORTFOLIO

Here are a few of my previous and some current clients. Not all are published.

Her website is about motivating her readers to be more fit. Her success story? Through SEO a brand found her online through our keyword and hired her as a model for a product and shoot an advertisement with them in the US.

Bridget Taylor

FitnessMotivationToday.com

This car rental company based in Cebu is now one of the preferred and premier car rental company in Cebu.

Cebu Trip Rent a Car

CebuTrip.com

They're now the top travel agency in Cebu, getting more bookings than other travel agencies. From getting an average of 900 visits a month, they're now getting an average of 6,000 visits a month.

Cebu Trip Tours

CebuTripTours.com

It's a 6 months project that results in doubling the traffic after just 4 months.

Trevor Page

JavaVideoTutorials.net

An Australian custom closet designer that has SEO done before but didn't worked out.After 6 months in working with her, I was able to double the traffic, from 800 visitors to an average of 2000 visitors a month.

Sally Hart

cleverclosetcompany.com.au

This is a two years project with the client. I started with them getting an average of 3,000 visitors a month, and after 2 years they're able to get an average of 15,000 visits a month. The project ended because they're happy with the ranking and want to focus more on paid marketing campaigns.

Hush Anesthetic

hushanesthetic.com

Gay Aida Dumaguing
+63-915-884-7979
Cebu, Philippines

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