Few years ago an Australian company contacted me to avail my SEO service for their custom closet company based in Sydney. I’m actually directly reporting to the company owner herself who was really awesome but if you asked, just 5 months?
Though she was happy with my service, she met a website developer who’s apparently at the same time a SEO specialist based there in Australia. Since she preferred to work with someone who’s from there, she decided to end my service and go for that guy.
I’m heart broken since I’ve invested a lot and have already got plans for the whole year for the campaign and have organizing their website. But this is a great example for clients who wants to ask what to expect in a few months of work.
First let me say, SEO is not a magic. It doesn’t work overnight. I also don’t guarantee that you’ll have this same growth for your website, but at least you have an idea.
In the table below the column with a RED top row is the month that I haven’t started with them. The first month is after a month I worked with them. Though I have the data for the whole 5 months, I won’t be sharing all 5 months since I believe this would be enough to show you what to expect for the first 6 months of providing my SEO service.
WEBSITE TRAFFIC
0
|
1st Month
|
3rd Month
|
5th Month
| |||||
Sessions
|
857
|
1,086
|
1,366
|
2,207
| ||||
Users
|
718
|
954
|
1,226
|
1,938
| ||||
Pageviews
|
5,757
|
5,165
|
6,545
|
7,148
| ||||
Percent of New Visits
|
82.15%
|
86.28%
|
87.99%
|
86.27%
| ||||
Returning Visitors
|
17.70%
|
13.70%
|
12.00%
|
11.50%
| ||||
On the first month, we immediately have a 26.72% increase of traffic on the website, showing more new visitors on the website, which basically tells there are more people finding them. In just 5 months it shows more than 100% of traffic increase on their website, and unique visitors.
TRAFFIC SOURCE
Referrals
|
0
|
1st Month
|
3rd Month
|
5th Month
|
Visits
|
Visits
|
Visits
|
Visits
| |
Organic Search
|
209
|
228
|
552
|
507
|
Paid Search
|
245
|
248
|
328
|
332
|
Referral
|
181
|
156
|
264
|
470
|
Direct
|
152
|
280
|
175
|
790
|
Social
|
53
|
174
|
46
|
108
|
Now let’s check where the website traffic or the visitors are coming from. Though it might not sound enough, in just 5 months the traffic from search engine's (organic search) more than doubled. And as you can see majority of its traffic is from search, even though there’s a paid campaign, there’s social media, people who is looking for her services through search engines contributes more traffic.
KEYWORD RANKING
Keyword Ranking
|
0
|
1st Month
|
3rd Month
|
5th Month
| ||||
keyword 1
|
>100
|
53
|
55
|
45
| ||||
keyword 2
|
>100
|
22
|
19
|
16
| ||||
keyword 3
|
>100
|
>100
|
>100
|
69
| ||||
keyword 4
|
>100
|
88
|
40
|
29
| ||||
keyword 5
|
>100
|
28
|
25
|
32
| ||||
I won’t be revealing what keywords they have but these is just 5 of the keywords that we made a campaign. As you can see they’re starting to gain ranking in just few months. Not because I work like magic, but there are a lot of contributors with it wherein one of them is that her niche is very specific.
Now, basing to the data I’ve shared, the more they rank, the more traffic they get, the more they have people go to their website who is specifically looking for her services. I’ve got the feeling that if only I was able to work with her on the 6th month SEO result I could’ve shown you a triple increase of their traffic in just 6 months.
This result is not the same with all my clients, but they have all something in common, they do get an increase, they do get more people finding them, they do get results. There may be just months that are low and that’s just simply due to low on demand - or in this case, in terms of number of people looking for their service on that month.
If you think you only need a 6 months SEO work done, you’re wrong. It’s a competitive world out there and there will be business owners, website owners like you one day who wants to out rank you. So if you stop doing SEO, you’ll surely be outranked one day.
Though I was heart broken about this project, I am happy that she did continue in having the SEO done on her website and not just like “I’m happy now, let me go” kind of thing.