SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Freelance SEO Specialist with 16 years of experience

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose the level of support that fits your website and goals.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • Website & search review
  • Local / seed keyword research
  • Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • Deep architectural optimization
  • Broad competitive expansion
  • Continuous monitoring & strategy
View package →

Case Studies

SEO results

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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • Google SEO · UC Davis
  • Digital Marketing & E-commerce · Google
  • Data Analysis · Google
  • UX Design Foundations · Google
  • YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

Google Sheets tools that simplify SEO reporting and repetitive work.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

Certificates

Formal education, specialized certifications, and verified coursework in search engine optimization, analytics, data evaluation, and UX design.

Formal Education

Bachelor of Science in Information Technology

University of Cebu — Banilad Campus · Cebu, Philippines

● Search Engine Optimization & YouTube

Google SEO Specialization

University of California, Davis (Coursera)

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Introduction to Google SEO

University of California, Davis (Coursera)

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Google SEO Fundamentals

University of California, Davis (Coursera)

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Optimizing a Website for Google Search

University of California, Davis (Coursera)

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Search Engine Optimization Specialist

ExpertRating

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YouTube SEO Secrets Course

Specialized YouTube Optimization

Course completion ↗
● Digital Marketing & Analytics

Foundations of Digital Marketing and E-commerce

Google (Coursera)

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Attract and Engage Customers with Digital Marketing

Google (Coursera)

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From Likes to Leads: Interact with Customers Online

Google (Coursera)

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Social Marketing Certified Professional

Hootsuite Academy

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● Data Analysis & Product Foundations

Foundations: Data, Data, Everywhere

Google Data Analytics Specialization (Coursera)

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Ask Questions to Make Data-Driven Decisions

Google Data Analytics Specialization (Coursera)

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Foundations of User Experience (UX) Design

Google Career Certificates (Coursera)

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Technical Support Fundamentals

Google (Coursera)

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Looking for a certified specialist?

Let's put data, research, and technical strategy to work on your site.

Work with me →

Helpful Guides

Helpful SEO resources

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