SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • Website & search review
  • Local / seed keyword research
  • Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • Deep architectural optimization
  • Broad competitive expansion
  • Continuous monitoring & strategy
View package →

Case Studies

SEO results

View all SEO results →
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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • Google SEO · UC Davis
  • Digital Marketing & E-commerce · Google
  • Data Analysis · Google
  • UX Design Foundations · Google
  • YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

Happy 1st Cebu Blogging Community!

Cebu Blogging Community 2015 1st Anniversary Party

If you’re following me on Twitter or on Instagram, I think you’ve might noticed me tweeting about me on a black sleeveless and endlessly thanking some brands who supported bloggers like me.

I haven’t actually announced it here, but last year I was one of the bloggers who helped in starting this new blogging group here in Cebu. Our aim is not to only help connect new, old, and professional bloggers to other brands but also help them grow and be among the top bloggers here in the Philippines.


With that, we’ve been trying to increase our event invites, have them networked not only with brands but also with their fellow bloggers, and also create workshops that will help them out in their blogging career – and yes this is all for FREE.

Just few months ago, as one of the bloggers who helped in growing this community that started with few bloggers from Cebu they’ve assigned me as the Partnership Lead. Wherein I’ll be dealing with representatives from companies who would like to invite bloggers from the community or brands that would love to partner and support the local bloggers of Cebu.

Gay Aida Dumaguing Cebu Blogging Community Partnership Lead 1st Anniversary Black Party 2015 Philippines Travel Blogger

The 1st Year Anniversary Black Party

Yes, we all wear black for our anniversary party that was a blast! Everyone was happy, participated, had a lot of laugh, and all.

It was not easy for us the Cebu Blogging Community Leads to make this event possible. It was all our first time to do this all by ourselves, with blogging, being a lead and our work it’s kind of hard to balance it - yes, I've been juggling being a blogger, a lead, and a SEO specialist. But I’m really happy that we have the following brands to support us, brands that was right there right away when we announced about our party and when bloggers referred them to us.

Big thanks to....


Cebu Blogging Community 2015 1st Anniversary Party

Yamba.Rocks


Cebu Blogging Community 2015 1st Anniversary Party

Turtulele

Cebu Blogging Community 2015 1st Anniversary Party

Capdase

Cebu Blogging Community 2015 1st Anniversary Party

HOOQ and Globe Telecom

Cebu Blogging Community 2015 1st Anniversary Party

Kubali Khan's Mongolian Restaurant

Cebu Blogging Community 2015 1st Anniversary Party

Yoyi's


Cebu Blogging Community 2015 1st Anniversary Party
Giga Naturally
Cebu Blogging Community 2015 1st Anniversary Party
Global Hub

To all the persons who represents each of these brands, to all the owners, the PR firms who supported us and contacted their clients to support us. From me, the fellow leads, and the Cebu Blogging Community bloggers we all thank you for your heart warming support.

To all the bloggers of the Cebu Blogging Community, you guys are awesome! Keep on doing what you’re doing that makes you happy, what makes everything great, and the leads will always be here for you, just give us a buzz!

Till the next event?

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