SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
◎InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
✓FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • ✓Website & search review
  • ✓Local / seed keyword research
  • ✓Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • ✓Deep architectural optimization
  • ✓Broad competitive expansion
  • ✓Continuous monitoring & strategy
View package →

Case Studies

SEO results

View all SEO results →
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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • ✓ Google SEO · UC Davis
  • ✓ Digital Marketing & E-commerce · Google
  • ✓ Data Analysis · Google
  • ✓ UX Design Foundations · Google
  • ✓ YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

How to Use Twitter - A Basic Twitter Video Tutorial

How to Use Twitter
I’ve been a twitter user for since 2009 and actually at first I don’t get it why we should join Twitter. Yes, I was just like most of these people who are not totally interested in sharing and updating “STRANGERS” about my personal life. Because way back then, I was not an online marketer, I was just an ordinary online worker who’s already happy with Facebook.

Everybody back then was talking about Twitter, what’s trending, that I should tag them, tweet them… What the F are you talking about?

So I realize that I must totally join and at least test it out. See what the online world of Twitter has to offer me.

Check out my first tweet!


Yes, I was actually thinking what to post, what to do and how to use Twitter. I’m like, okay, SOMEBODY RESCUE ME… or at least help me figure it out.

Luckily for you, after 5 years of using Twitter, I can teach you at least the basics and teach you how to use Twitter. Yes, again and again. I was able to make a 16 minutes (of my Sunday) video sharing some basics about Twitter. Just the basics, totally basic!

How to Use Twitter?

So what’s included in the video? Here are a couple of things I’ve shared with you in the video:

  • News Feed/ Tweet Feed
  • Your Profile
  • Trending
  • Notifications
  • Discover
  • Direct Message
  • Posting a Tweet or How to Tweet
  • Using Hashtags
  • Twitter Mentions
  • Searching on Twitter 

Want to learn and know about these things? Then watch the video, but warning though, I might sound boring.


Let’s recap and let me clarify some things that I have mentioned on this simple and basic Twitter tutorial which are the following:

1. HOME

A link going back to your homepage

2. NOTIFICATIONS

You’ll get notifications when someone follows you,  retweet, favorite or reply to your tweet and of  course added you to a list

3. HASHTAG

Is a topic. E.g. #AskGay where you’ll tweet using the hashtag and tweeting your questions to me!

4. ME

A link going to your profile.

5. DIRECT MESSAGE

A private message to a Twitter user, not shown publicly.

6. COMPOSE/TWEET

Write a status or tweet..

There are a couple of things I forgot to discuss on the video. I was too late to realize that I was not able to discuss or teach how to retweet, like, favorite and reply a tweet. So let me grab this chance to teach you how to use it here.

REPLY

It’s simply having or leaving a comment of a tweet of someone. It will appear like this


My reply to her tweet is a comment of her tweet.

RETWEET

It’s when you share a tweet (or status) on your own profile or timeline to your followers. And it will appear like this:


Atom Araullo is actually a news reporter here in the Philippines that's why he's tweeting the weather forecast during the storm here in the Philippines. I retweeted it to share it with my followers and let them know our weather condition.

FAVORITE

It’s simple, it’s simply saying that you like the tweet of that Twitter user.


This actually in my notification, and yes you'll be notified when someone FAVORITES (equivalent to Facebook like) your status or tweet. The text in grey is my tweet, and the photos or profile photos just below it are the people who favorites by tweet and you may actually click on them if you'd like to know who they are.

When you click on the star (favorite someone's post), it will not show on your timeline or news feed. It's just simply letting the person who owns or tweeted the tweet knows that you like the tweet.

I think I was able to cover the basics on how to use Twitter and please do feel free to leave your questions, corrections and request on tutorials below or send me a tweet and email, or just use the contact form of the blog if you like.

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