SEO Specialist · Cebu, Philippines

Gay Aida Dumaguing

Helping businesses grow through practical, data-led SEO

I help service businesses and e-commerce websites improve their search visibility through research, strategy, optimization, useful content, and clear reporting.

Gay Aida Dumaguing - SEO Specialist
  • Working in SEO since September 2010
  • Project-based · Remote
  • International clients
  • Available for new projects
1616 yearsSEO experience
InternationalUS · UK · AU · CA · Dubai
1:1DirectWork with me personally
FlexibleProject-based service

Professional profile

I'm Gay Aida Dumaguing, an SEO specialist with 16 years of experience helping businesses improve their organic visibility. I work directly with clients and focus on practical priorities, transparent reporting, and steady progress.

My work covers service businesses and e-commerce websites across international markets, including the US, UK, AU, CA, and Dubai.

My approach is straightforward: understand the website, find realistic opportunities, prioritize the work that matters, and track progress through data. I do not promise instant rankings or unnecessary activity just to make SEO look busy.

Why clients work with me: direct communication, realistic expectations, practical SEO priorities, and clear reporting — without agency layers or unnecessary fluff.

Core expertise

SEO Strategy

Clear SEO direction based on your website, market, competitors, and goals.

Keyword Research

Finding realistic keyword opportunities and matching them with the right pages.

On-Page SEO

Improving titles, descriptions, headings, content structure, and internal links.

Technical SEO

Checking crawlability, indexing, speed, mobile experience, redirects, and site issues.

Content Direction

Planning and optimizing content that supports rankings, traffic, and conversions.

SEO Reporting

Tracking rankings, traffic, search visibility, user behavior, and next-step priorities.

Professional experience

  1. 2010 — Present

    Freelance SEO Specialist

    SEO audits, research, strategy, on-page optimization, content planning, technical improvements, reporting, and international client management.

  2. 2011 — Present

    Travel Blogger · Exotic Philippines

    Content publishing, SEO testing, website management, travel writing, and audience development.

  3. 2009 — 2010

    Internet Researcher

    Researched businesses, verified locations and online information, and confirmed whether organizations were legitimate.

SEO service

Choose from three project-based SEO packages depending on your website stage, market competition, and monthly SEO budget.

SEO PACKAGE 01

Taste Test

Ideal for local businesses, tight budgets, or those taking their first step into SEO.

  • Website & search review
  • Local / seed keyword research
  • Priority quick-win plan
View package →
SEO PACKAGE 03

Feast

Comprehensive, aggressive growth for large enterprises and high-scale platforms.

  • Deep architectural optimization
  • Broad competitive expansion
  • Continuous monitoring & strategy
View package →

Case Studies

SEO results

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Tools & platforms

SEMrush SEMrush
Ahrefs
Google Analytics 4 GA4
Google Search Console Console
WordPress WordPress
Shopify Shopify
Squarespace Squarespace
Blogger Blogger
Yoast Yoast
vidIQ
TubeBuddy TubeBuddy
Canva

Education & credentials

BS Information Technology
University of Cebu — Banilad
  • Google SEO · UC Davis
  • Digital Marketing & E-commerce · Google
  • Data Analysis · Google
  • UX Design Foundations · Google
  • YouTube SEO Secrets
View all credentials →
ADDITIONAL EXPERTISE

YouTube SEO

Video keyword research and optimization experience.

AI search and GEO capabilities in development.
SELECTED PROJECT

HUSAY Tools

I also build SEO reporting tools through HUSAY, including Google Sheets-based systems that help simplify client reporting, GA4/GSC data review, and repetitive SEO workflows.

Visit HUSAY ↗

Latest from the blog

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LET'S WORK TOGETHER

Looking for experienced SEO support?

Tell me about your website, your goals, and where you need help.

How to Use Blogging to Boost Your Freelancing Career?

Now, let's continue the talk or the more detailed discussion my talk at the Payoneer Forum Cebu 2015 on September 26, 2015. To those who was there, I apologize if I wasn't that clear that day, I was very nervous that day. I'm not really used with that kind of huge crowd, I even freak out with a small crowd, how much more with that?

How to Use Blogging to Boost your Freelancing Career by Gay Aida Dumaguing SEO Specialist Cebu Travel Blogger

Anyway, we've previously talked about "How Blogging Can Boost Your Freelancing Career?" and this time around, we'll be talking about how can we use blogging to boost your freelancing career. Actually, the answer is there at the previous post. But then, to clarify and really highlight to you guys how you can do this, then here you go!

Please refer to the slide that I've presented at the Payoneer Forum Cebu 2015.


Your Blog is Your Resume.

First time setting up on creating your blog, you'll be overloaded with information. On what to do first, tips on doing it, how to start, and so on. But don't forget to have a page wherein an employer or anyone can easily find your resume. Do advertise yourself and what you do. Do let them know what you do. Put a link going to resume page, so that they'll know who you are and what you do, and if you're that person they're looking for.

If you notice this website, if you go to my homepage, you'll actually see my resume right away. And I get a lot of great feedback to potential clients who are looking for someone like me, or for me!

But again, please avoid posting personal info online. Just highlight your expertise, your portfolio, your testimonials, your previous and current projects, and so on. Anything that can help them be attracted to you, don't forget to include a professional photo - no sexy photo please.

Show Your Expertise.

Through a blog post, you can show your expertise. Like for example, if you're in a real estate industry you can blog on "5 Tips on Finding Your First Home as a Newly Wed Couple", or "Tips on Finding the Best Location for Your Condo". Show off what you know, let them and make them love you with your post, and sometimes, people find you awesome that they'd want you to speak on events such as the Payoneer Forum Cebu 2015. Yeah, speaking of.

Post About Yourself.

I do encourage you to post a bit about yourself from time to time. Don't be too shy about it. It can be anything like your latest adventure, what's the latest from you, what's your latest achievements, your works, finished projects, are you busy lately? Have you been doing fitness lately or diet maybe?

Actually, I know a blogger that do blog about making money, then one day he posted about his fitness journey, and showing us that how much he have lost lately. And a lot of his readers actually appreciate that, they loved it actually that they even say "hey! Post more about yourself, there's too much money talk here in the blog, we want to get to know you!" and yeah, he did post updates more about what he have been up to other than making money online.

So, that pretty much it! That's what I can leave you guys today with. If you have any questions on blogging, on being a freelancer, then please do comment below or send me a message through my contact page and I'll try my best to answer your questions quickly.

Thanks for dropping by!

You may also like to read: Daghang Salamat Cebu – Payoneer Forum Visits The Philippines A 2nd Time

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