Dumaguing,

Gay Aida

SEO Specialist Social Media Manager Award Winning Blogger

About me

Hello

My name is Gay Aida

SEO Specialist

I started working online since 2009 as an Internet Researcher, and that's when I got curious on how search engine works. In September of 2010 I started my SEO training. Since then, I've been doing SEO service to clients here in the Philippines and abroad. Now, I've been working as a SEO specialist for almost 7 years, and offering Social Media Management for 4 years.Do you have an online marketing needs for your business?

services

Search Engine Optimization

I provide SEO services for entreprenuers who needs and wants their business to be found on search engines like Google. (Know More)

Website Development

Customized, design, and install wordpress websites for clients who wish to have their very own website. (Know More)

Social Media Management

Manage social media accounts like Facebook, Twitter, and Instagram to reach out to more potential customers. (Know More)

Education

B.S. Information Technology

University of Cebu - Banilad
Banilad, Cebu City, Cebu Philippines
2004-2009

San Agustin Institute of Technology

High School
Valencia City, Bukidnon
2000-2004

Bukidnon Faith Christian School Inc.

Elementary
Valencia City, Bukidnon
1993-2000

experience

SEO Specialist

September 2010 - Present

Freelance

Internet Researcher

2009- June 2010

Hotels Combined (Australia)

Marketing Manager Assistant (OJT)

2008

Globe Telecom (Cebu)

Computer Maintenance

2006 - 2009

Interneconnectivity Computer Solutions

Skills

SEO

Onsite Optimization 90%
Offsite Optimization 95%
Local SEO 85%

Websites

Development 85%
Design 80%
Optimization 90%

Social Media

Facebook 85%
Twitter 80%
Instagram 75%

35

WEBSITES

797

COFFEE CUPS

28

DEALS CLOSED

26

HAPPY CLIENTS

Blog

Named to be One of the Top Bloggers in Cebu by ESCooped Media

August 13, 2016 – The Cebu Blogging Community (CBC) celebrated the 2nd year anniversary at the Mandani Bay. CBC is one of the fastest growing blogging community in Cebu where bloggers like me were able to share my learnings, tips, and offer a helping hand to Cebuano bloggers.

I’m actually one of the Community leads and founder of CBC on it’s first year (remember the CBC 1st year anniversary) and with that, I gave a lot of effort to the community that I forgot to push my own. So I decided to let others lead and take care of my own business for this year (at least).

I was invited to the event but being inactive to the community makes me question myself if I even deserve to be there, so I didn’t come not because of that but because my mother was not feeling well since Friday – plus I was busy catching Pokemons with my 3 niece.

So yesterday, I was able to meet up with one of the founder of CBC, friend, and Publisher of Escooped Media and told me that I should’ve been there, and handed me 3 certificates and 2 trophies – the (CBC) Founder’s Citation (2014-2015), the Top 10 Cebu Blogger Influencer for 2016, and the Cebu’s Top Travel Blogger of the Year.

Named to be One of the Top Bloggers in Cebu by ESCooped Media - Exotic Philippines Travel Blog Blogger Vlog Vlogger

All I know is that I will receive a certificate, recognizing my year of hard work as a CBC lead, but winning these awards?

To be honest I was shocked too. I did won an award before but me comparing to these bloggers in Cebu who have done more trips, more travel tips, more posts that I do, and even more known that I am, I felt like I’m not even half to what they are.

(Kuya – as what I call him) Ruben explained to me (since it was a shock to me – really, to be honest) that 15% comes from the votes within the community, 50% comes from social media and search, and I guess the remaining 35% comes from the judges. He said I beat majority of the blogs when it comes social media and search, and it made me only 6 points ahead of the runner up. He said that what they’re looking for are influencers, influencers are strong in social media and search, and that I have that.

I like this kind of system, not because I won. But because with this it’s not all about votes, likes, Alexa, maybe a 40% content but it’s more of were you able to give what your readers need and see’s you as someone for that kind of source in the niche? It’s not about who’s the best writer, who’s the best blog design, who’s got the most followers, or outfit, but who’s the best influencer in the niche – and I’m not really saying that I am, still unsure that I am Cebu’s top travel blogger up to now.

But with this, I’d like to thank everyone for the support, the readers, the fans and followers (on each of social media accounts), (81 – as I’m writing this) YouTube Subscribers, friends, fellow bloggers (who believed in me and supported me in the journey), my family, and of course God. I’m so blessed these past few years, and He gave me you.

Also, an endless thanks to ESCooped Media team and CBC!

Read about Cebu's Top 20 Blogger Influencers here!

5 SEO Tips for Blogs

About 4 months after I was trained as a SEO specialist, I want to have a website where I could experiment my SEO techniques and ideas at. I can’t make my client’s websites as my testing area, not a professional thing to do for me.

With my 6 years of experience as a SEO specialist and working online as a freelance, plus as a blogger for 5 years, some fellow bloggers ask me how to SEO their blogs, how to gain rankings, and so on.

Sadly, I can’t just teach them and feed them my bread and butter, I can’t give you guys what I’ve learned so hard for 6 years in offering SEO services to my clients. But I can share you a couple of tips to help you boost your blog and implement at least a bit of optimization on your blog!

These are pretty simple to follow. If you really love your blog, have the passion to do it, this is no sweat! But maybe this is something to remind you and keep you on track, to keep you motivated to keep you doing what you do. And they are:

What do you want to write about?

We have different styles of writing. Some of us write the body of the article first before the title (that’s what I do sometimes), and some of us write the title first then the content (what I’ve been doing lately) but what’s important is that, keep your content within the topic.

Don’t talk about umbrellas, your outfit, or your life story when you’re talking about “top tourist destinations”. Sure, you may mention those words but don’t make a huge part of your article totally different from what is the intended topic.

Put yourself on your reader’s shoes.

With what’s said above, think about your readers. If they’d want to know about your outfit when they just want to know the top tourist destinations.

Also, don’t make it too long that it will take for them to finish. It’s like an old Filipino telenovela that will runs 2 – 3 years and ends up to one same ending.

Write at least 300 words article.

I use to write at least 300 words article for my blogs, but that was back then 2011. It never seems to be enough that’s why these days I write at least 400 words, but this is not a big problem if you know what you want to write, what you want to say, just like how I am writing this article now.

But why write at least 300 words? Because search engines like Google can read it. Google loves content, some SEO even says “content is king” when it comes to SEO. But think about it, Google can’t read photos other than the alt text you place within the image code. So how will Google know what you’re talking about, what’s the photo all about?

Link to your previous content.

This one is simple, it’s just simply referring or linking your latest article to your previous relevant articles. Like this for example, we’re talking about blogging here but do you know you can take advantage of blogging to boost your career? – that’s a link right there!

Why link to your previous, old content? Technically that’s called internal linking, your sending links within your blog, referring articles you have on your blog that talks about that topic, and search engines then finds out that “Oh! That’s what it is really talking about” and not think of it as is if it’s just another content on your blog. Plus, you can refer your readers to your previous interesting articles, and I’ll bet you want to click on that link – I mean, come on! You don’t want to boost your career?

Update regularly.

This is easy, especially if you’re passionate with your niche. What’s hard with travel is that you need to go somewhere, spend at least a day to be able to blog about it, experience it to be able to share and write articles about it. Sure, you can do research about it and write what you search about, but it can just take for you to write an hour or less to write something you’ve experience, comparing to something you have to search for. Just like this article, I am able to finish this within 30 minutes.

But anyway, updating your blog regularly helps your readers have something to look forward to, to read and hear from you. Plus, it helps search engines to understand that you have fresh content, and you’re a great source about this type of niche since you’re updated. This is actually in connection to Google’s “Freshness Update” which I was able to test years ago to my old blog (blog A) that I haven’t update for 3 months, comparing to my travel blog (blog B) that I update every week. Blog A dramatically lost its PR (when it was alive back then), ranking, and even traffic.

How often can you update your blog? As often as you want, but make sure it's something you can do, not something that will only just frustrate you. Usually, daily update is great for those blogs with multiple of writers, as for me I update my main blog at least once a week, and this blog at least once a month (which I haven't done lately by the way). If that's still too much, you can do once a month, but that is too slow, you can do better!

That’s pretty much it. That’s the main SEO tips for your blog from me. There are a lot to implement of course to optimize your blog, but this will totally help you.

PORTFOLIO

Here are a few of my previous and some current clients. Not all are published.

Her website is about motivating her readers to be more fit. Her success story? Through SEO a brand found her online through our keyword and hired her as a model for a product and shoot an advertisement with them in the US.

Bridget Taylor

FitnessMotivationToday.com

This car rental company based in Cebu is now one of the preferred and premier car rental company in Cebu.

Cebu Trip Rent a Car

CebuTrip.com

They're now the top travel agency in Cebu, getting more bookings than other travel agencies. From getting an average of 900 visits a month, they're now getting an average of 6,000 visits a month.

Cebu Trip Tours

CebuTripTours.com

It's a 6 months project that results in doubling the traffic after just 4 months.

Trevor Page

JavaVideoTutorials.net

An Australian custom closet designer that has SEO done before but didn't worked out.After 6 months in working with her, I was able to double the traffic, from 800 visitors to an average of 2000 visitors a month.

Sally Hart

cleverclosetcompany.com.au

This is a two years project with the client. I started with them getting an average of 3,000 visitors a month, and after 2 years they're able to get an average of 15,000 visits a month. The project ended because they're happy with the ranking and want to focus more on paid marketing campaigns.

Hush Anesthetic

hushanesthetic.com

Gay Aida Dumaguing
+63-915-884-7979
Cebu, Philippines

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