Tuesday, January 2, 2018

2 Years SEO Results for Anesthetic Product Company

The past weeks I’ve been asked by a number of potential clients about who are my clients, their ranking, the SEO results and so on of my SEO service for them. I realized I’ve only published 2 of them so far here in my blog, so here we are for another client.

Again, I won’t be sharing who they are, their keywords since I do respect the confidentiality about it. And even if you ask them about me, they wouldn’t know me since they’re under a SEO company. Yes, SEO companies hire me to do this same job, and they pay me what I’m charging and they charge more – that’s reality here. I don’t mind at all as long as I’m getting paid.

For this company, they’re really open for changes, they’ve even revamped their website just to make it really look good and appealing. They’ve included and have blogs on their site – which is awesome for SEO specialist like me, more content, more website optimization, more internal linking – but then I only have them for 2 years. Not really sure why, but they were happy with their ranking as what I’ve heard since majority of their keywords are on the first page of the search result and they have about 40 keywords that I’m optimizing for.

WEBSITE TRAFFIC

To be honest, this brand is already known and when the boss says I’ll be doing SEO on their website, and checked their Google Analytics data, I was like “why do they need our help again?”… It’s because they’re already getting thousands of traffic. Which is understandable because they’re an international brand, and comparing their traffic to my clients who cater locals then this brand surely will get more, plus their a known product.

I was actually nervous to take on this project since I’m afraid to fail them, I’m afraid to send traffic to their website, give them results, and find it not really that much of a difference with or without having SEO service for their website.

1st Month
3rd Month
8th Month
1 Year
1 Year and 8 Months
Last Month
Sessions
7,960
10,388
11,078
12,699
14,989
20,709
Users
5,404
8,140
8,383
10,260
12,470
16,960
Pageviews
25,448
24,466
27,242
29,305
34,003
49,284

But I was wrong to say that. I could give them more!

As you can see, on the first month they had me they’re already getting thousands of traffic, that’s already a huge number to a number of my clients. But I was surprise 3 months later that I was able to send half more to their website, and 5 months after that I almost doubled their website traffic.

And yes, their traffic by the next year almost doubled too, but I finally was able to make it double. But by the last month of my service with them, I’ve more than doubled their traffic. And that’s why they’re pretty happy and contented with it.
But I was a bit disappointed, if they want more, I could’ve given them more traffic, more sales! Not all of their keywords are on the top 5 yet, and that was my aim for the majority of their keywords.

But anyway…

TRAFFIC SOURCE

1st Month
3rd Month
8th Month
1 Year
Last Month

Organic Search
3,571
3,833
6,134
6,387
8,179
Referral
1,010
1,807
996
1,853
789
Direct
3,195
2,894
3,273
3,025
1,648
Social
184
1,854
675
590
1,254
Paid Search
844
3,154
Others
5,685

google / organic
3,344
3,672
6,005
6,263
7,977
yahoo / organic
131
108
72
52
95
bing / organic
91
55
53
68
106

As you can see, a huge percentage of their traffic comes from Organic Search where a huge percentage of their organic traffic comes from Google.

Note: Organic Traffic – not paid search result, therefore coming from searches on Google. Therefore, you’re getting traffic because you’re ranking on search result, and it’s because of SEO.

This shows you how SEO can totally help your business, not only through getting more clients, more buyers, but also getting your name out there and building your brand for that certain keyword. Like for this product, let’s say they’re not a known product but when people will be able to find them easily online when they search for what their product is, people will then think of them, their brand for that kind of product. Like, Nike is for shoes, and Hermes for ladies bags.

KEYWORD RANKING

Some people complain why I am not sharing the keyword for my client’s SEO results here. It’s because #1 I do respect their confidentiality, second the KEYWORD IS A GOLDMINE even though they’re not anymore with me I do still wish them to be successful even on their ranking. Last, I actually didn’t ask permission for this, and usually I do ask permission when someone like a potential client wish me to give them a keyword that currently a client is ranking for.

So it’s not because I make up these data, it’s all because of treasuring these clients and respecting them for what they do.

I am too lazy and dumb to make up this kind of data. Especially the ones above.
Anyway, here’s the keyword ranking for their 10 priority keywords.

Google Keyword Ranking
1st Month
3rd Month
8th Month
1 Year
Last Month
January 2018 (present)
Client Keyword #1
>100
>100
38
16
22
27
Keyword #1
74
25
89
17
9
53
Keyword #2
>100
18
14
5
9
>100
Keyword #3
17
12
2
3
5
8
Keyword #4
7
8
3
4
5
>100
Client Keyword #2
>100
32
16
1
1
1
Keyword #5
52
20
16
11
9
>100
Keyword #6
>100
33
79
30
12
71
Keyword #7
3
3
3
4
6
3
Keyword #9
23
11
2
2
5
5

Client Keyword means that the client wants to rank for that keyword, and turns out that there are people or let’s say in this case, their customers using that keyword in looking for their product. The “Keyword” are the keywords that I’ve found through a keyword tool that describes their product and company, and that of course can bring them sales.

Note: >100 means that they’re ranking beyond 100, they’re not on pages 1-10 on the search result.

As you can see, this is the reason why they’re getting more organic traffic on their last month with us. And if I remember it right there are other keywords that we could’ve ranked up for them and give them more traffic.

But I am a bit disappointed that they’re not able to maintain their ranking on majority of their keywords a year after they stopped my services. But I do have a feeling they have a current SEO, it’s either they’ve chosen a different set of keywords that want to rank since they’re happy with the ranking.

I’ve included the current ranking for their keyword so that you’d be able to tell what will happen if you don’t take care of your SEO campaign, if you stop doing it. This simply shows you what will happen.

Although they’re not with me anymore, I’m happy that they’re at least doing something. I’m sure they’re still doing their paid campaigns, and 50/50 about them still doing SEO on their website. Still, at least not all of my 2 years of hard work are not left behind and not taken care of.

What do you think of this SEO client result?

(a.k.a. G) is a SEO specialist from Cebu Philippines since 2010 of September, an award winning travel blogger, social media enthusiast, and now a YouTuber.

Gay Aida Dumaguing
+63-915-884-7979
Cebu, Philippines

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